CazMethod. Online Courses & Workshops
Simple. Efficient. Repeatable.
Learn my proven frameworks for Search Engine Optimization & Content Strategy.
Why Focus on Content and SEO?
Content and SEO are interdependent and both essential to an effective online presence.
Strategic content engages your customers by demonstrating your ability to resolve their pain points.
SEO tells us the language they use, the questions they ask, and the user experience they seek.
By learning the fundamental tools and tactics of creating search-engine-optimized content, you will understand how to provide value to your audience and inspire engagement.
Who is CazMethod for?
CazMethod™ is a learning hub for business owners and marketing professionals who want to master core Content Strategy and Foundational SEO skills. Through self-paced online courses and online and in-person workshops, you'll learn proven step-by-step strategies for efficiently creating content that engages your ideal audience.
Small Business Owners & Entrepreneurs
Who are:
Struggling to leverage their online presence to grow their business
Overwhelmed by the idea of consistently creating new content
Frustrated by the lack of traffic and engagement on their website
In-House Marketing Professionals
Who feel:
Overwhelmed trying to align keyword research with their business services
Unsure how to strategically create and repurpose content their audience will value
They need expert guidance for a content development or optimization project
Marketing Freelancers & Content Creators
Who want to:
Offer their clients fully optimized content creation for projects
Offer tangible and more advanced service options to their clients
Collaborate with website developers by providing search-optimized content
How it Works.
Online Courses
Learn at your own pace through CazMethod’s online learning management system, which provides access to all course content and a resource library. Choose the optional Accountability Package for quarterly check-ins with an experienced mentor.
Live Group Workshops
Network while you learn alongside other professionals in a small cohort setting while you are guided through the course. Choose the optional Accountability Package for monthly one-on-one check-ins with an experienced mentor.
1-on-1 Workshops
Get the VIP treatment. Over two 2-hour sessions, you’ll be guided through the course from start to finish. Ask questions in real time, and schedule monthly check-ins for six months following your workshop.
Available Online Now
Online Courses.
SEO Content Strategy. Simplified.
Are you overwhelmed by the idea of writing compelling content to market your business?
Are you unsure where to start and what content to create that connects to your customer?
Do you want to learn how to create impactful, efficient, and repeatable content?
…then SEO Content Strategy Simplified is for you.
It begins with defining who you serve, their pain points, and your solutions to those challenges. We focus on building a plan to create content that optimizes the language your audience uses and answers the questions they ask when searching for your products or services.
The SEO Content Strategy. Simplified course guides you through my proven step-by-step process for creating a detailed content strategy tailored to your audience that is easy to implement and reuse.
Coming Soon
Foundational SEO. Simplified.
Have you invested time and money in a website that does not drive business growth?
Are you planning a new website and want to ensure that best practices are followed?
Do you struggle to understand SEO and how it can help your business?
…then Foundational SEO Simplified is for you.
By learning the fundamentals of on-page and technical SEO, you will understand how essential strategic content is to your business’ success, and how to organize and format it.
Whether you are looking to optimize your existing website, build a new site from scratch, or level up your skill set, my Foundational SEO Simplified course gives you the skillset to optimize and sustain a website that reaches and engages your ideal customer.
What People Are Saying
“Cassie is an absolute treat to work with! She helped me substantially with my SEO. She's professional, helpful, and thorough. I highly recommend Cassie to anyone looking for an expert in SEO.”
— Jessica S.
“If you're a small business owner looking for someone to help you level up with your online presence, we highly recommend Cassie. She’s extremely patient and able to explain complex concepts in a way that is clear and understandable, and provides wealth of resources for us to consult independently. Her expertise is worth every penny.”
— Nikki B. & Renee C.
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